Photo: Doru Manole via Google
Beach Club Day Bed Prices in Liguria
What a lounger, a cabin and a table really cost along the Riviera.
The verdict
- Typical costLounger rates and any spend move with the season and the seat, so the bagni quote on the day. We hold every figure as to be confirmed rather than guess.
- Best value pickThe free public sand at Baia del Silenzio and the Cinque Terre coves, or a comfortable lounger at the Varigotti and Alassio bagni for a fraction of the Paraggi rate
- One thing to knowBagni Fiore in Paraggi is the dearest day on the coast, so a wild cove or a western bagno is where a naturalist finds the better value swim
Prices checked against our editorial standards by Morten Andersen
Published 23 February 2026. Last reviewed 9 May 2026
A day on Ligurian sand can cost anything from the price of a lounger at a family bagno to a serious bill at the glamour clubs of Paraggi, and the gap between the two is wide. The figure depends on the venue, the day of the week, how close you sit to the water and whether you take a plain sunbed, a full cabin or a front row table. We list the real, established clubs of the coast below and let the venue quote the number for your date rather than print a price that will be wrong by the weekend.
Every spot here is genuine, from the vintage cabins of Bagni Fiore to the easygoing bagni of Varigotti and Alassio, and the booking note tells you what shapes the cost at each. Where a venue adds dining or service rather than a plain lounger rate we say so, and where we cannot verify a current figure we mark it to be confirmed, because an honest blank beats an invented number. Send a date and party size through the form and the club confirms the real cost of the day you want.
What a day costs, club by club
Real, established bagni only. Rates move sharply with the season and the seat, so we mark them to be confirmed and let the club quote your date. See the full Liguria beach club directory for the mood of each.
| Club | Beach | Sunbed or daybed | Minimum spend | What to know |
|---|---|---|---|---|
| Bagni Fiore | Paraggi, near Portofino | To be confirmed | To be confirmed | The most glamorous beach club on the Riviera, in the protected sandy bay of Paraggi a step from Portofino, with vintage cabins, aperitivo on a teak terrace and the Langosteria kitchen on the water. This is the dearest day in Liguria, so ask the number before you settle in. |
| Nik Beach Club | Varigotti | To be confirmed | To be confirmed | A relaxed, scenic base on the lovely cove of Varigotti, easygoing and far calmer than the Portofino set, with loungers on one of the prettiest stretches of the western coast. A gentler spend than the headline clubs and a natural place for a slow swim. |
| Bagni La Giara | Varigotti | To be confirmed | To be confirmed | A classic Varigotti bagno that pairs comfortable cabins and loungers with idyllic views over the bay, run in the easy rhythm of an Italian beach day. A reliable, well kept base for a calm morning by clear water rather than a scene. |
| Bagni Lido | Alassio | To be confirmed | To be confirmed | A popular family bagno on the long golden sand of Alassio, friendly and unfussy, the kind of established lido where a row of loungers and an umbrella is the whole ask. Good value by Riviera standards and easy for a plain day at the beach. |
| Bagni Londra | Alassio | To be confirmed | To be confirmed | A more chic Alassio bagno known for a polished feel and attentive service, a notch dressier than its neighbours while keeping the calm of a Ligurian beach day. The smart choice in Alassio when you want a little more comfort with your sand. |
Why the bill moves so much
Three things move a Ligurian beach bill more than anything else. The first is the address, since a sandy cabin in the protected bay of Paraggi near Portofino costs a world more than a lounger on the long sand of Alassio. The second is the calendar, because July and August are the peak when loungers are scarce and rates climb, while June and September hold the warmth for less. The third is the seat, as a front row cabin by the water is dearer than a plain umbrella in the back line.
Read what the rate buys before you commit. A family bagno usually charges for the lounger and umbrella and nothing more, which is simple to budget, while a glamour club folds in service and a kitchen on the water that lifts the day well beyond the sand. Ask what is included, whether a cabin or a lounger, and you will not be surprised. The Liguria club directory describes the feel of each so you can match the spend to the day you want, and the free coves are always there when nature is the point.
Lock in a rate before you go
The honest way to avoid a surprise is to ask for the number first. Pick the venue from the Liguria beach club directory, then send a date and party size and the club confirms the real cost of a lounger, a cabin or a table and whether any spend applies. A weekday or a shoulder week is gentler on the bill, and a wild cove is free whenever you would rather trade the cabin for open sand.
Book a beach club in Liguria
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Before you go
How much does a beach club day bed cost in Liguria?
It varies sharply by venue, season and position, from a modest sunbed rate at a family bagno in Alassio to a serious spend at Bagni Fiore in Paraggi in peak August. Because the figures move so much we do not print a fixed price and hold each as to be confirmed, then have the club quote the real cost for your date and party size.
What is a bagno and how does it price a beach day?
A bagno is the Italian beach club, a stretch of managed sand with cabins, loungers and umbrellas rented by the day or the fortnight. Most charge for the lounger and umbrella together rather than a minimum spend, though the smarter clubs add service and dining. Always ask what the rate covers before you sit down.
Which is the most expensive beach club in Liguria?
Bagni Fiore in the bay of Paraggi near Portofino, the glamour benchmark of the coast with its vintage cabins and Langosteria dining on the water. It is beautiful and it is dear, so it rewards a special day rather than a casual one. The Varigotti and Alassio bagni are far kinder on the bill.
Where is the best value beach day in Liguria?
Skip the paid sand and take the free public shore. Baia del Silenzio at Sestri Levante and the coves below the Cinque Terre villages cost nothing and are among the loveliest swims on the coast. Among the bagni, Varigotti and Alassio give you a comfortable lounger for a fraction of the Paraggi rate.
How do I book a Liguria beach club and confirm the price?
Choose a venue from the Liguria beach club directory, then send your date and party size through the form on this page. We pass it to the club so they can confirm availability, the real cost of a lounger or a cabin and any minimum spend, and some bookings may earn us a commission at no cost to you.